March 16, 2013 The Book’s Done but You’re Not: Marketing and Promotion for Authors

Susan Sachs Lipman Square PhotoSusan Sachs Lipman will be our guest speaker at our next monthly meeting on Saturday, March 16, 2013, 2:00 to 4:00 p.m. (check in at 1:30) at Larkspur Landing, 5535 Johnson Drive, Pleasanton, (from Hopyard, take Owens Drive heading West, turn right , North, on Johnson Drive, Larkspur Landing is on the right). Cost: CWC members $10. Guests $15. Reservations required at reservations@trivalleywriters.org. Pay at the door at Saturday meeting.

Congratulations! You’ve written and published a book. Now what? Author and social media expert Susan Sachs Lipman will take you through the steps of marketing and promotion. The talk will cover setting goals, establishing a platform, writing and pitching releases, promoting through blogs and social media, doing interviews, approaching booksellers, and creating events. You will leave with a plan and tools to create buzz for your book.

Susan is the author of Fed Up with Frenzy: Slow Parenting in a Fast-Moving World, which grew out of her award-winning blog, Slow Family Online. She has written for the New York Times Motherlode blog, the Christian Science Monitor’s Modern Parenthood blog, and many other outlets. She is the Social Media Director for the Children & Nature Network. Susan lives with her husband and daughter in Mill Valley, California. Visit her blog www.slowfamilyonline.com to learn more.