Jim Azevedo, Smashwords Marketing Director, May 16, 2020 Webinar

The meeting will take place from the comfort of your own home, on your computer, using Zoom videoconferencing. You’ll need to register in advance for this meeting. It’s easy—just give us your name and email address (click the reservation link below). Please Note: Special Time 

MEETING AGENDA

12:45 p.m. – Meet online

1:00 p.m. – Speaker presentation

Jim Azevedo, Smashwords Marking Director, will present “The Book Launch: Using E-book Preorders and Presales to Grow Readership” via Zoom on Saturday, May 16, 2020, at 1:00 p.m. Details on how to join the free webinar will be sent via email after your reservation is received. RSVP by Wednesday, May 13, at reservations@trivalleywriters.org.

Imagine if you could press a magic button that would make your next e-book release land higher in the sales charts. Imagine no more. The magic button is real, and it’s called the e-book preorder. In this webinar, you’ll learn how to use e-book preorders to make your next e-book launch more successful. In addition, you’ll also learn how to add e-book presales to your e-book marketing toolbox. Presales allow early and immediate access to new books before release to the general public, whereas preorders merely act as a product reservation system where the reader must wait until the book’s general release date. Presales help authors turbocharge their newsletter subscriptions, build readership, and turn fans into superfans.

Jim is the marketing director at Smashwords, the largest distributor of self-published e-books. Since 2008, Smashwords has helped more than 146,000 authors, publishers, and literary agents worldwide release more than 526,000 titles to e-book retailers, subscription services, and public libraries. Jim, a convert from Silicon Valley’s technology industry, earned his “indie cred” from 18 years of drumming, recording, and touring with a San Francisco Bay Area hard rock band.